March 29, 2017

Using High Impact Conceptual Visuals to
Stand Out from the Clutter

by Morgan Bramlet

Y ou know what it’s like when you see a print or digital advertisement, receive a direct mailing, or watch a commercial, and the visuals grab your attention. That’s the opening advertisers hope for. These days we are bombarded with imagery and stimuli vying for our attention from all manner of mediums -- smart phones, computers, TVs, magazines, mail, billboards, vehicles. According to the latest research, the average American is exposed to more than 5,000 messages a day. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nullam elit neque, condimentum eu tempor a, vehicula id ligula. Vestibulum pharetra risus sit amet massa volutpat sagittis. Morbi dignissim in augue non luctus. Pellentesque efficitur tellus et pretium iaculis. Suspendisse et sem et ligula finibus gravida. Cras arcu sem, placerat ac nisl at, bibendum ultricies ipsum. Cras vel turpis lobortis, pellentesque mauris vitae, pharetra eros. Cras luctus vel eros eget sollicitudin. Donec imperdiet orci sem, id ultrices est pharetra vitae. Aenean tristique ante vitae sem mollis elementum. Phasellus ac eros erat. Nam finibus, risus mollis condimentum pretium, lacus metus tincidunt lorem, quis rutrum augue orci sed dolor. Donec nec ultrices nibh. Integer consectetur lorem venenatis mauris lacinia malesuada. Suspendisse at purus mauris. Ut tincidunt aliquet ipsum eu consequat. Mauris non luctus arcu. Pellentesque sit amet orci sed libero cursus pulvinar. Sed quis dapibus urna, in bibendum urna. Ut imperdiet mi at erat pharetra euismod. Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas. Suspendisse eget magna augue. Donec bibendum efficitur dui a malesuada. Mauris sed diam et eros molestie luctus et eu sem. Pellentesque odio justo,

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